Acceptable Use Policy
Guidelines for messaging customers responsibly.
Purpose
This policy helps Shopify store owners use WaSphere in a way that protects customers and keeps your WhatsApp number in good standing.
Do
- Reply to customers who messaged you first
- Send order updates, shipping notifications, and support replies
- Run promotions to customers who opted in or purchased from you
- Use reasonable sending speed — WaSphere throttles bulk sends automatically
- Mark chats as read and respond within a reasonable time
Don’t
- Buy phone number lists and cold-message strangers
- Send spam, chain messages, or misleading offers
- Message people who asked to stop or blocked you
- Share customer phone numbers or chats with third parties without consent
- Use WaSphere for illegal products, hate speech, or scams
Bulk messaging tips
- Start with small test groups before large campaigns
- Personalise messages where possible
- Include a clear way to opt out (“reply STOP” if you honour it)
- Avoid sending late at night in your customers’ timezone
Enforcement
We may suspend accounts that violate this policy. WhatsApp may independently ban numbers that receive many blocks or reports. You are solely responsible for messages sent from your connected numbers.